HOW Live is meant to be experienced together, so come find your conference posse at HOW Connection, led by the sometimes-embarrassing but always-entertaining Stefan Mumaw. He’ll kick off this year’s conference with his usual fun, creative bustle designed to get you moving, networking, and talking up your fellow HOWies. If you’re looking for a hint around this year’s creative focus, think of all the different ways you can arrange seven alpha-numeric characters…and the people your creation could describe. Come start your conference the right way and find your future squad at the same time at HOW Connection!