InHOWse Managers Conference Agenda

Learn how to build, manage and maintain a successful, respected in-house team with help from in-house veterans. Keep reading for detailed descriptions of all the sessions.
 
And don’t forget about Bonus Events like Workshops and Lunches. (Extra Fee Required)
 

Saturday, June 22nd
9:00 am - 9:15 am1. Welcome and InSource Recognition - IHMC
Andy Brenits, President , InSource
Andy Epstein, Head of The BOSS Group, Merck
9:15 am - 10:30 am2. Opening Keynote: FedEx, Corn Sex, Prefrontal Cortex & Other Charms for In-House Hexes - IHMC
Sam Harrison, Author
10:45 am - 12:00 pm3. Bright Lights, Big Future: 5 Trends Affecting Every In-House Creative Team - IHMC
Donna Farrugia, Executive Director, The Creative Group
12:00 pm - 1:00 pmLunch On Your Own - IHMC
1:00 pm - 2:00 pm4. In-house Up Close and Personal - IHMC
Stefan Mumaw, Creative Director, Purveyor of All That Rocks, Callahan Creek
2:00 pm - 3:15 pm5. Re-Invention: Staying Fresh - IHMC
Michael Lejeune, Creative Director, LA Metro
3:45 pm - 5:00 pm6. Working With Outside Agencies - IHMC
Andy Epstein, Head of The BOSS Group, Merck
5:00 pm - 6:30 pmHappy Hour + Matchmaking for Freelancers & InHOWse - CFC, IHMC

Sunday, June 23rd
8:00 am - 8:50 amBreakfast Roundtables - IHMC
Andy Brenits, President , InSource
8:30 am - 6:30 pmStock Photography Expo
9:00 am - 10:15 am7. How to Manage a Creative Team - IHMC
Rena Delevie, Owner, The Roundtable Business
10:45 am - 12:00 pm8. Chargebacks: A Double-Edged Sword - IHMC
Jackie Schaffer, Vice President and General Manager, Cella Consulting
12:00 pm - 2:00 pmLunch On Your Own - IHMC
12:15 pm - 1:45 pmLunch with an InHOWse Speaker - IHMC (Extra Fee Required)
12:15 pm - 1:45 pmInSource Roundtable & Lunch (Extra Fee Required)
Andy Brenits, President , InSource
2:00 pm - 3:15 pm9. In-House Overhaul: A Case Study in Strategic Transformation - IHMC
Scott Kirkwood, Senior Director, National Parks Conservation Association
Annie Riker, Graphic Designer, National Parks Conservation Association
3:45 pm - 5:00 pm10. INside In-House: Project Management – Controlled Chaos - IHMC
Andy Epstein, Head of The BOSS Group, Merck
Andy Brenits, President , InSource
4:30 pm - 6:30 pmHOW Design Live Networking Kickoff - HDC, IHMC, CFC, DPDC
6:30 pm - 8:30 pmHOW Design Live Opening Keynote - 1. How to Steal Like an Artist - HDC, IHMC, CFC, DPDC
Austin Kleon, Best-Selling Author
8:00 pm - 10:00 pmHOW Design Live Opening Reception / Exhibit Hall Opening - HDC, IHMC, CFC, DPDC

Monday, June 24th
8:00 am - 8:50 amBreakfast Roundtables - IHMC
9:00 am - 10:15 am11. The Art of Saying No: Setting Yourself Up for Success - IHMC
Jim Woods, Creative Director, Aquatic Division, United Pet Group
9:00 am - 12:00 pmCFC Workshop: Determine Your Positioning and Find Your Target Market - Extra Fee Required
Ilise Benun, Founder, Marketing Mentor
10:45 am - 12:00 pm12. The In-House Survival Guide - IHMC
Glenn John Arnowitz, Director of Creative Services, Pfizer
12:00 pm - 2:00 pmLunch on Your Own -IHMC
12:00 pm - 6:30 pmExhibit Hall is open 12:00 pm - 6:30 pm this afternoon
12:30 pm - 2:00 pmIHMC Workshop: Sign-up, School-up, Re-up: An Introduction to Recruiting, Interviewing, Hiring and Professional-Development Best Practices - Extra Fee Required
Andy Epstein, Head of The BOSS Group, Merck
Jackie Schaffer, Vice President and General Manager, Cella Consulting
1:00 pm - 4:00 pmCFC Workshop: You Don’t Know What You know: Developing Your Content Strategy - Extra Fee Required
Mark O'Brien, CEO, Newfangled
2:00 pm - 3:15 pm13. Closing Keynote: Be A Laser, Not A Lighthouse - IHMC
Todd Henry, Founder & CEO, Accidental Creative
6:30 pm - 7:30 pmReinventing Your Ideas: How the Little Things Yield Big Results - HDC, DPDC, IHMC, CFC
Johnny Earle aka Johnny Cupcakes, Founder, Johnny Cupcakes