HOW Design Live Schedule

HOW Design Live

HOW Design Live Schedule-at-a-Glance


Get a quick overview of the events, sessions and panels happening at HOW Design Live across all four Conferences—you can even print out the handy at-a-glance schedule shown below.

Want to get the absolute most out of HOW Design Live? Sign up for The BIG Ticket! You’ll get exclusive access to all four events—the HOW Design Conference, InHOWse Managers Conference, Creative Freelancer Conference and The Dieline Package Design Conference.
 

Note: Don’t miss out on optional events like the Studio Tours and Workshops, all available on Friday, June 22. You won’t see them on this agenda because they require an additional fee, but the real-world glimpses into other studios’ daily operations and intensive learning opportunities provided by workshops can take your Conference experience from “phenomenal” to “transformative.”
 
 
Thursday, June 21st, 2012
Printable agenda 
8:00 am - 8:50 am1. Networking Breakfast - IHMC [More Info]
Dyana Valentine
8:00 am - 8:50 am1. Welcome and Introduction - CFC [More Info]
Ilise Benun, Founder, Marketing Mentor
9:00 am - 10:15 am2. Opening Keynote: Becoming a Chief Cultural Officer - IHMC [More Info]
Grant McCracken, Research Affiliate, MIT
9:00 am - 10:15 am2. Options for Growth - CFC [More Info]
Luke Mysse
10:45 am - 12:00 pm3. Hungry. Will Work For Groceries. - IHMC [More Info]
Tim Cox, Director of Creative Strategy, Publix Super Markets
10:45 am - 12:00 pm3. Positioning Yourself As If You Were Outside Looking In - CFC [More Info]
David C. Baker, Principal, ReCourses, Inc.		4. Planning for the First Year of Freelance - CFC [More Info]
Shane Pearlman, CEO, Modern Tribe, Inc.
12:00 pm - 1:00 pmLunch On Your Own - CFC
12:00 pm - 2:00 pmLunch On Your Own - IHMC
1:00 pm - 2:00 pmWorkflow and Project Management Tools: A Primer - IHMC [More Info]
Jackie Schaffer, Vice President & General Manager , Cella Consulting
1:00 pm - 2:00 pm5. Live Audit with Ilise Benun - CFC [More Info]
Ilise Benun, Founder, Marketing Mentor
2:00 pm - 3:15 pm6. How to Land Better Clients and More Profitable Work with a Proven Screening Process - CFC [More Info]
Ilise Benun, Founder, Marketing Mentor
Ed Gandia, Founding Partner, International Freelancers Academy		7. Building Your Prospect List: Quality vs. Quantity - CFC [More Info]
Allen Murabayashi, CEO, PhotoShelter, Inc.
2:00 pm - 3:15 pm4. Establishing and Leveraging Your Value - IHMC [More Info]
David C. Baker, Principal, ReCourses, Inc.
3:45 pm - 5:00 pm8. Skillful Communication with Clients - CFC [More Info]
Marcia Hoeck, Owner, Hoeck Associates		9. Is Your Website Generating Business? - CFC [More Info]
Mark O'Brien, Founder, Newfangled
3:45 pm - 5:00 pm5. Bridging the Great Divide - IHMC [More Info]
riCardo crespo, SVP, Global Creative Chief, FCP, Twentieth Century Fox
5:00 pm - 6:30 pmHappy Hour: 5-Minute Presentations from Attendees - CFC [More Info]
5:00 pm - 6:30 pmHappy Hour - IHMC

Friday, June 22nd, 2012
Printable agenda 
8:00 am - 8:50 amBreakfast Roundtables - IHMC [More Info]
8:00 am - 12:00 pmStudio Tour AM - Extra Fee Required [More Info]
8:00 am - 8:50 amMorning Roundtables - CFC [More Info]
8:30 am - 6:30 pmStock Photography Expo [More Info]
9:00 am - 10:30 am6. This Old InHOWse - IHMC [More Info]
Emily Cohen, Principal and Lead Consultant, Cohen Miller Consulting
Jennifer Miller, Principal and Lead Consultant, Cohen Miller Consulting
9:00 am - 10:15 am10. The Nuts and Bolts of Pricing and Negotiating - CFC [More Info]
Sarah Durham, Principal, Big Duck
9:00 am - 12:00 pmWorkshop: Make A World: Solving Design Challenges Through Games - Extra Fee Required [More Info]
Sunni Brown, Owner / Creative Director, sunnibrown.com		Workshop: Anatomy of a Logo: Creating Effective Design Under a Looming Deadline - Extra Fee Required [More Info]
Von Glitschka, Illustrative Designer, Glitschka Studios		Workshop: From Passion to Profit - Extra Fee Required [More Info]
Peleg Top		Workshop: Effective Brainstorming For Designers - Extra Fee Required [More Info]
David Sherwin, Principal Designer, frog
10:45 am - 12:00 pm7. In-House Interpersonal: Giving and Receiving Feedback on Creative Work - IHMC [More Info]
Mark McGuinness, Creative Business Coach, Lateral Action
10:45 am - 12:00 pm11. Top Ten Tools to Save You Time (Radically Streamline Your Business in the Cloud) - CFC [More Info]
Patrick McNeil, Owner, Design Meltdown		12. Making More Money (And Other Tax Problems) - CFC [More Info]
Martin Kamenski, President & Founder, Rockstar CPA
12:00 pm - 1:00 pmLunch On Your Own - CFC
12:00 pm - 2:00 pmLunch on Your Own OR Lunch with an InHOWse Speaker for an additional fee - IHMC [More Info]
12:15 pm - 1:45 pmNetworking Lunch - Extra Fee Required [More Info]
Steve Gordon, RDQLUS Creative
1:00 pm - 5:00 pmStudio Tour PM - Extra Fee Required [More Info]
1:00 pm - 2:00 pm13. PANEL: Perspectives on Money and Pricing - CFC [More Info]
Jonathan Cleveland, Principal, Cleveland Design
Sarah Durham, Principal, Big Duck
Cameron Foote, Principal, Creative Business
Shane Pearlman, CEO, Modern Tribe, Inc.
2:00 pm - 3:00 pm1. Design Matters Live: Debbie Millman Interviews Brian Collins - DPDC [More Info]
Debbie Millman, President, Design, Sterling Brands
Brian Collins, COLLINS
2:00 pm - 3:15 pm8. Speaker Panel Moderated by Andy Epstein - IHMC [More Info]
Andy Epstein, The BOSS Group
2:00 pm - 3:15 pm14. How to Create and Execute Your Marketing Plan - CFC [More Info]
Ed Gandia, Founding Partner, International Freelancers Academy		15. Pitch Perfect - CFC [More Info]
Dyana Valentine
2:00 pm - 5:00 pmWorkshop: Change the Way You Think About Type [More Info]
Dr. Shelley Gruendler, Founding Director, Type Camp International, Inc.		Workshop: Brand Development [More Info]
David Holston, Director of Online Communication, Georgia Institute of Technology		Workshop: Escape the Tri-Fold Funk [More Info]
Trish Witkowski, Chief Folding Fanatic, foldfactory.com		Workshop: Making Strategy a Valuable Part of Your Process [More Info]
Rochelle Seltzer, Principal, Rochelle Seltzer :: Design Strategy
3:15 pm - 4:15 pm2. The Dieline Package Design Awards 2012 - DPDC [More Info]
3:45 pm - 5:00 pm9. In-House Inspiration: How to Generate Ideas in Greater Quantity & Quality - IHMC [More Info]
Stefan Mumaw, Creative Director, Purveyor of All That Rocks, Callahan Creek
3:45 pm - 5:00 pm16. Your Post-CFC Action Plan - CFC [More Info]
Ilise Benun, Founder, Marketing Mentor
4:30 pm - 4:50 pm3. Best of Show: The Dieline Package Design Awards - DPDC
4:30 pm - 6:30 pmNetworking Kickoff Sponsored by The Creative Group - HDC, IHMC, CFC, DPDC
6:30 pm - 8:00 pm1. Opening Keynote: Coltrane, Concord, Cool Kids and Other Creative Choices - HDC, IHMC, CFC, DPDC [More Info]
Sam Harrison, Words-Ideas-Action
8:00 pm - 10:00 pmOpening Reception Sponsored by Mohawk Fine Papers, Exhibit Hall Opening - HDC, IHMC, CFC, DPDC

Saturday, June 23rd, 2012
Printable agenda 
7:30 am - 8:30 amiPad Publishing for Designers … and Everyone Else! presented by Quark [More Info]
Dan Logan, Quark
Chris Nuernberger, Quark
8:00 am - 8:50 amContinental Breakfast in the Exhibit Hall - DPDC
8:00 am - 9:00 amContinental Breakfast / Exhibit Hall + Expo Open - HDC, DPDC
8:00 am - 9:00 amContinental Breakfast in the Exhibit Hall - HDC
9:00 am - 9:45 am4. Rethinking Design Thinking - DPDC [More Info]
Rob Wallace, Managing Partner, Wallace Church, Inc.
9:00 am - 10:15 am2. Under the Covers With Chip Kidd - HDC [More Info]
Chip Kidd		3. A Tribute to Hillman Curtis - HDC [More Info]
Debbie Millman, President, Design, Sterling Brands		Color Management For Designers [More Info]
John Scott Thorburn, Senior Color Analyst , Canon USA
9:00 am - 10:30 am10. Top Down Development: Soft Skills Equals Hard Results—Corporate Etiquette and Communication Skills - IHMC [More Info]
Andy Epstein, The BOSS Group
9:55 am - 10:25 am5. At What Price Does Good Design Become Great? - DPDC [More Info]
Jackie DeLise, Vice President, New Business Development, HMS Design
10:35 am - 11:20 am6. A Weird and Wonderful Odditorium of the Curious, Risky and Creative World of Pearlfisher - DPDC [More Info]
Jonathan Ford, Creative Partner, Pearlfisher
10:45 am - 12:00 pm4. Current Trends in Web Design - HDC [More Info]
Patrick McNeil, Owner, Design Meltdown		5. Becoming a Design Leader - HDC [More Info]
David Sherwin, Principal Designer, frog		6. Process as a Competitive Advantage - HDC [More Info]
Alina Wheeler		7. 30 in 60 - HDC [More Info]
Jim Krause, Jim Krause Design
Dyana Valentine		8. The INs and OUTs of Working In-House - HDC [More Info]
Johanna Björk		The New Normal for Books and Design, Presented By Blurb [More Info]
Donna Boyer, Chief Product Officer, Blurb
10:45 am - 12:15 pm11. Top Down Development: Coaching High-Level Creative Performance From Your Team - IHMC [More Info]
Mark McGuinness, Creative Business Coach, Lateral Action
11:30 am - 12:00 pm7. Private Brand Package Design: The In-House Perspective - DPDC [More Info]
Alex Blake, Project Manager - Graphic Designer, The Fresh Market
Andy Kurtts, The Fresh Market
12:00 pm - 2:00 pmLunch On Your Own / Exhibit Hall + Expo Open - HDC, DPDC
12:15 pm - 1:45 pmDesign Websites Without Writing Code With Adobe Muse Presented By Adobe Systems [More Info]
Rufus Deuchler, Senior Worldwide Design Evangelist, Adobe Systems
2:00 pm - 2:45 pm8. Design Death Match - It's Your Design Versus Your Life - DPDC [More Info]
Steve Cullen, Design and Creative Director, Creature
2:00 pm - 3:15 pm9. Web Typography NOW: The Future of Typography - HDC [More Info]
Jason Cranford Teague, Managing Director of User Experience, Forum One Communications		10. Balancing Your Freelance Workload - HDC [More Info]
Willo O'Brien, WilloToons		11. Be the Best in Your Own Backyard - HDC [More Info]
Jake Lefebure, CEO / Co-Founder, DesignArmy
Pum Lefebure, Creative Director / Co-Founder, DesignArmy		12. What is 'Good' Design? - HDC [More Info]
Christopher Simmons, Principal, MINE		13. Drawing Conclusions: How Drawing Improves Design - HDC [More Info]
Von Glitschka, Illustrative Designer, Glitschka Studios		Designing with space, time, and type using Cinema4D, Presented by Maxon [More Info]
Colin Evoy Sebestyen, Principal, Movecraft
3:00 pm - 3:45 pm9. The Future of Do-It-Yourself: Just Add Water - DPDC [More Info]
Kristin Heist, Senior Design Strategist, Continuum
Heather Reavey, Principal Strategist, Continuum
3:45 pm - 5:00 pm14. Getting Unstuck: Finding the FLOW in Workflow - HDC [More Info]
Kelly Goto, Principal, gotomedia		15. The Alternative Design Career - HDC [More Info]
Bryony Gomez-Palacio, Principal, UnderConsideration
Armin Vit, Principal, UnderConsideration		16. Chasing the Monster Idea - HDC [More Info]
Stefan Mumaw, Creative Director, Purveyor of All That Rocks, Callahan Creek		17. Typographic Lessons from the Young Guns - HDC [More Info]
Allan Haley, Director of Words and Letters, Monotype Imaging		18. Going it Alone - HDC [More Info]
Glenn John Arnowitz, Director of Global Creative Services		Selling Time the Best Way Possible, Presented By Streamtime [More Info]
Phillip Sunderland, Creative Director, Streamtime
4:00 pm - 4:45 pm10. Getting Over Your Douche-Bag(gage): Lessons From Summer's Eve and Other Brands That Have Shed Their Baggage - DPDC [More Info]
Angela Bryant, Director U.S. Marketing - Femenine Care, Fleet Laboratories, Inc.
John Nunziato, Creative Director, Little Big Brands
5:00 pm - 6:30 pmExhibit Hall Open, Happy Hour Sponsored by NewPage, Cash Bars - HDC, DPDC
6:30 pm - 7:30 pmThe Standard 5: Special Effects, Presented By Sappi Fine Paper North America [More Info]
Kit Hinrichs, Founder, Studio Hinrichs
Gerald Richards, Chief Executive Officer, 826 National		The Art and Science of Designing an Abundant Life [More Info]
Peleg Top

Sunday, June 24th, 2012
Printable agenda 
7:30 am - 8:30 amDiscover Adobe Creative Cloud and See What’s New in Creative Suite 6 Presented by Adobe Systems [More Info]
Rufus Deuchler, Senior Worldwide Design Evangelist, Adobe Systems
8:00 am - 9:00 amContinental Breakfast in the Exhibit Hall - HDC, DPDC
9:00 am - 9:45 am11. Breaking Down Walls: Co-Creation with Consumers - DPDC [More Info]
DeeDee Gordon, Sterling Brands
9:00 am - 10:15 am19. Overcoming Idea Killers to Create Killer Ideas - HDC [More Info]
Tom Fishburne, Founder and CEO, Marketoonist		20. Brand Thinking and Other Noble Pursuits - HDC [More Info]
Debbie Millman, President, Design, Sterling Brands		Typographic Hat Trick - Three Designers, Three Perspectives, Presented By Monotype [More Info]
Dan Rhatigan, UK Type Director, Monotype Imaging, Inc.
Steve Matteson, Creative Type Director, Monotype Imaging, Inc.
Jim Wasco, Senior Type Designer, Monotype Imaging, Inc.
9:55 am - 10:25 am12. Small Budget, Big Impact - DPDC [More Info]
Yael Miller, Principal, Miller Creative, LLC
10:35 am - 11:20 am13. Brands: It's Not You, It's Us. - DPDC [More Info]
Dan Formosa, Smart Design
10:45 am - 12:00 pm21. Designing With HTML5 and CSS 3 - HDC [More Info]
Todd Zaki Warfel, Co-Founder, Nimbly Apps		22. Business Etiquette: The New Rules in a Digital Age - HDC [More Info]
Donna Farrugia, Executive Director, The Creative Group		23. Managing Client Expectations - HDC [More Info]
Terry Lee Stone		24. How to Make Killer Logos and Identities in the 21st Century - HDC [More Info]
Armin Vit, Principal, UnderConsideration		25. Creative Storytelling for Designers and Unicorns - HDC [More Info]
Christopher Chapman, Global Creativity and Innovation Director, The Walt Disney Company		Tablet Design in 30 minutes or Less with Mag+ [More Info]
Amie Barder, Creative Support Specialist, mag+
11:30 am - 12:00 pm14. The Ins and Outs of Print Production - DPDC [More Info]
Brennan Higgins, Account Director, CBX
12:00 pm - 2:00 pmLunch On Your Own / Exhibit Hall + Expo Open OR Lunch with a HOW Speaker for an additional fee - HDC [More Info]
12:00 pm - 2:00 pmLunch On Your Own / Expo Open OR Lunch with a Dieline Speaker for an additional fee - DPDC [More Info]
12:15 pm - 1:45 pmLearn to Create a Digital Publication for the iPad Without Writing Code! Presented By Adobe Systems [More Info]
2:00 pm - 3:15 pm26. Cranking the Creative Trebuchet - HDC [More Info]
Kody Chamberlain		27. How to Work With Multiple Brands In-House - HDC [More Info]
Nicolle Mueller, Global Producer, Lands' End		28. Red Flag City: Learning to Say No to Bad Clients - HDC [More Info]
Jason Adam, Principal / Designer, Hexanine
Tim Lapetino, Hexanine		29. Will Work for Work - HDC [More Info]
Mikey Burton, Creative Person, Mikey Burton Design & Illustration		30. Making Stuff Happen: How Writing a Book Kept Two Designers Sane After the Demise of Their Studio - HDC [More Info]
Chris Elkerton, Creative Director, Zygoht Partners
Dave Gouveia, Founder, 3 Dogz Creative Inc.		Can Great Design Be Templated? Presented By Emma [More Info]
Chris Korbey, Creative Director, Emma
2:00 pm - 2:45 pm15. Hatchlings: The Power of Developing Your Own Brands - DPDC [More Info]
Katie Jain, Co-Founder and Creative Director, Hatch Design
Joel Templin, Co-Founder, Creative Director, Hatch Design
3:00 pm - 3:45 pm16. What Women Want to See, Feel and Understand about Brand Packaging - DPDC [More Info]
Terri Goldstein, Principal and Founder, The Goldstein Group
3:45 pm - 5:00 pm31. We Believe in Magic - HDC [More Info]
Claudia Bernett, Collective Assembly		32. Branding Made Personal - HDC [More Info]
Kim Higdon, Founder / CEO, English Moon		33. Tall Tales from a Large Man - HDC [More Info]
Aaron James Draplin, Sole Proprietor, Draplin Design Co.		34. The Visual Brief - HDC [More Info]
Joseph Duffy IV, Design Director, Duffy & Partners		35. How to Survive Your Soul Crushing Day Job - HDC [More Info]
Melissa Morris Ivone		Decorative Effects for Your Brand, Presented By Color-Logic Inc. [More Info]
Richard Ainge, Creative Director, Color-Logic Inc.
4:00 pm - 4:45 pm17. Designing the Future - DPDC [More Info]
Lee Maschmeyer, Partner and Creative Director, COLLINS
4:30 pm - 7:30 pmDesign School Expo - HDC, DPDC
6:00 pm - 7:30 pmPortfolio Review Sponsored by The Creative Group - HDC, DPDC [More Info]
9:00 pm - 12:00 amClosing Reception Sponsored by Neenah Paper - HDC, DPDC [More Info]

Monday, June 25th, 2012
Printable agenda 
8:30 am - 9:30 amContinental Breakfast / Breakfast Roundtables - HDC, DPDC
9:45 am - 11:00 am36. Matters of Wonder - HDC, DPDC [More Info]
Justin Ahrens, Creative Director, Rule29 Creative		37. How Print Design Is the Future of Interaction - HDC, DPDC [More Info]
Mike Kruzeniski, Creative Director, Microsoft		Future Trends: The Unity of Color, Presented by HP Graphic Arts [More Info]
Leatrice Eiseman, Executive Director, Pantone Color Institute
11:15 am - 12:30 pm38. Closing Keynote: Release Your Brilliance - HDC, DPDC [More Info]
Simon T. Bailey, Chief Brillionaire, Brilliance Institute, Inc.